I tell you the truth even when it costs me
If a new website won't fix your problem, I say so on the first call. I'd rather lose the project than sell you something you don't need.
// about me
Bilingual web developer and SEO consultant based in Durango, Mexico. Founder of ProCode Systems. I've spent years turning businesses that didn't show up on Google into businesses that get messages every week.
Durango, México
Founder of ProCode Systems
I started on the hard side of technology: IT support, computer repair, camera and network installation. I learned something that still shapes how I work: systems break because of what nobody checks, not because of what looks nice.
From there I moved into freelance web development while studying Computer Systems Engineering at ITD. Every project confirmed the same thing: businesses don't need a page, they need that page to find them, explain them and connect them to whoever is going to pay them.
That idea became ProCode Systems. Not another agency selling templates, but the full system: site, ranking, lead capture and measurement, with one person accountable for making it work.
Today I balance my job with building ProCode, and I document the real process on my channel. No smoke, no invented metrics: what works, what doesn't, and why.
If a new website won't fix your problem, I say so on the first call. I'd rather lose the project than sell you something you don't need.
Scope in writing, fixed price, committed date. If something shifts, you hear it from me before you notice it.
Clean, documented code that belongs to you. No strange dependencies, no licenses that tie you to me forever.
Without data there are only opinions. Analytics and Search Console ship on day one of every project.
// capabilities
Front-end development
Astro, React, TypeScript, Tailwind CSS
Technical SEO
Core Web Vitals, indexing, Schema.org, architecture
Local SEO
Google Business Profile, city pages, reviews
Analytics
Google Analytics 4, Search Console, events and conversions
Automation
CRM, forms, follow-up flows and integrations
Bilingual content
Native copy and SEO in English and Spanish
// background
Education
Instituto Tecnológico de Durango (ITD)
Technical base
Infrastructure, repair and equipment maintenance
Practice
Sites, landing pages and systems for businesses
Today
Web development and digital marketing, U.S. and Mexico
// the company
ProCode Systems is the company I run projects through. Web development and digital marketing for businesses in the United States and Mexico, with published pricing and replies in under 24 hours.
This site is the person behind it. ProCode Systems is the operation.
// content
On YouTube and social I share what building a technology company from zero actually looks like: the wins, the expensive mistakes, and what genuinely moves the needle.
// express review
In 20 minutes I'll tell you what's holding your business back online and what to fix first. Free, no obligation, and you leave with concrete actions even if we never work together.
I reply personally in under 24 hours.